African Reinsurance gets new brand consultant

Africa Reinsurance Corporation has appointed Charles O’Tudor, Brand and Strategy Consultant on its CSR initiative and insurance awareness campaign. Charles O’Tudor, Principal Consultant, ADSTRAT Brand Management Consortium is expected to bring his wealth of experience in brand strategy, engagement, management and projection to bear in the execution of this multi media campaign which would break […]

Africa Reinsurance Corporation has appointed Charles O’Tudor, Brand and Strategy Consultant on its CSR initiative and insurance awareness campaign.
Charles O’Tudor, Principal Consultant, ADSTRAT Brand Management Consortium is expected to bring his wealth of experience in brand strategy, engagement, management and projection to bear in the execution of this multi media campaign which would break pan Nigeria soon.
It would be recalled that DDB Lagos won the pitch on the communications account recently. O’Tudor is meant to streamline same and ensure that its execution is in synergy with Africa Re’s mission and vision.
Africa Re is a Pan-African financial institution with predominantly African shareholders. Its shareholding include 41 African States, the AfDB and 111 African insurance and reinsurance companies from the 41 member countries. The corporation is headquartered in Lagos with a network of eight (8) regional offices across Africa, including two (2) subsidiaries in Johannesburg and Cairo.