Customer is a pillar of our success, Etisalat says

Etisalat has identified customers as key pillar to its success which informed its decision of being a customer-focused company. The telco made the disclosure when it hosted the Lagos edition of the company’s regional customer forum at Four Points by Sheraton Hotel, Victoria Island. According to Etisalat, the forum provided an interactive feedback session aimed […]

Etisalat has identified customers as key pillar to its success which informed its decision of being a customer-focused company.
The telco made the disclosure when it hosted the Lagos edition of the company’s regional customer forum at Four Points by Sheraton Hotel, Victoria Island.
According to Etisalat, the forum provided an interactive feedback session aimed at engaging customers in order to serve them better.
Speaking on the essence of the forum, the Chief Marketing Officer, Etisalat Nigeria, Francesco Angelone, said it was in recognition of the valuable contributory roles the company’s customers play in the development of services and products that offer richer experience on the network.
“Any contact with the customer is a pillar for the company because our main objective is to improve customer experience, and this means everything to us.  We want them to be able to buy and recharge their lines and use products and services in the easiest ways possible. We have heard from them and, as it is a tradition with us, we will go back with a view of addressing their challenges and this will lead to the introduction of more innovative products and services to meet their communication needs,” he assures.