Filmmakers embark on health campaigns

Speaking on the crusade, National Secretary of the association, Ahmed Alkanawi said the aim was to sensitize members of the public on basic health tips through films, road shows and celebrity endorsements. “The major aim of the innovation is to bring to peoples’ doorsteps primary health issues with a view of making them conscious of […]

Speaking on the crusade, National Secretary of the association, Ahmed Alkanawi said the aim was to sensitize members of the public on basic health tips through films, road shows and celebrity endorsements.

“The major aim of the innovation is to bring to peoples’ doorsteps primary health issues with a view of making them conscious of the simple measures they can take to improve healthy living as well as avoid sicknesses.

“This. on a whole, was the product of the understanding we had with the National Primary Health Care Agency and we entered into a pact with them sometimes last year on the agreement that we are going to collaborate to improve the health of the nation.”

Explaining further, Alkanawi said the film producers are being encouraged to include health related issues in their films while MOPPAN and NPHCDA will assist by producing souvenirs in forms of books and other information materials which will be distributed free to members of the public.

He said over 20,000 copies of such books have been distributed to schools, hospitals and other public places in the first phase of the project adding that more people will benefit from the scheme in the future.

He said basic issues contained in the messages include information on causes of maternal mortality, the six child killer diseases as well as diseases like tuberclosis, tetanus and polio. Beneficiaries of the books so far he added include students of higher institutions of learning in Kano, Zamfara, Zaria, Maiduguri as well as students of secondary and Islamiyya schools in Kano.