French Embassy supports Nigerian creative sector for intl. business
The French Embassy, in collaboration with the Nigerian International Film and TV Summit (NIFS), has sponsored over 20 Nigerian creatives to the prestigious MIPCOM event in Cannes. The delegation included a talented mix of Nigerian film writers, producers, audiovisual technologists, and film business entrepreneurs, representing the strength and diversity of Nigeria’s burgeoning Film and TV […]
The French Embassy, in collaboration with the Nigerian International Film and TV Summit (NIFS), has sponsored over 20 Nigerian creatives to the prestigious MIPCOM event in Cannes.
The delegation included a talented mix of Nigerian film writers, producers, audiovisual technologists, and film business entrepreneurs, representing the strength and diversity of Nigeria’s burgeoning Film and TV industry.
The Nigerian delegation’s engagements at MIPCOM opened up valuable new opportunities, reinforcing Nigeria’s growing presence in the international film and television landscape and highlighting the unique narratives Nigerian creators bring to global audiences.
Ijeoma Onah, the CEO/Founder of NIFS, and the co-leader of the Nigerian delegation with Mr Christophe Pecot, Audiovisual Attaché of the French Embassy in Nigeria, said, “This experience has been transformative for Nigeria’s creative industry, expanding business relationships with the French and global community through this strategic partnership with the French Embassy, and further affirming the role of collaboration in amplifying the reach of Nigerian storytelling on the global stage.
“Indeed we are excited with the level of partnership from the French Embassy in supporting film and TV professionals with a Nigerian Pavilion at the largest global content distribution market MIPCOM Cannes.
“Through this partnership, our resolve to continue to drive international business for local Nigerian companies has been reinforced and with the Nigerian International Film and TV Summit we remain committed to the huge international revenue opportunities through licensing of local programs because this market and its outcome will definitely elevate and transform the dynamics of international distribution for local companies in Nigeria.”
Christophe Pecot, highlighted the Embassy’s commitment to fostering partnerships within the Nigerian audiovisual sector. “My job is to build and implement cooperation between Nigeria and the French audiovisual industry, which is why we’re here at Cannes for MIPCOM,” Pecot explained. Co-leading a group of about 20 Nigerian companies, Pecot underscores the goal of creating international opportunities. “We’re connecting Nigerian creators with global broadcasters, aiming to help them bring their content to audiences worldwide,” he added.
For Colette Otusheso, CEO, Accelerate Group, MIPCOM has provided a rewarding experience in strengthening Nigerian contents’ global reach. “The Nigerian Pavilion has been incredibly supportive,” Otusheso shared. “With a dedicated space for meetings, we’ve been able to explore strategic partnerships with production companies worldwide. It’s been encouraging to see filmmakers, studios, and distributors, actively seeking the kind of content we have,” she noted – reflecting the growing demand for Nigerian storytelling on the world stage.