‘How we plan to create jobs, position Nigeria as major tourist hub’

A group of international tourism development partners, Kleber Group, has unveiled plans to position Nigeria as Africa’s leading tourism hub. The initiative was unveiled during a press conference held Wednesday at Johnwood Hotel, Abuja. The group said the initiative, which focuses on reshaping Nigeria’s global image, attracting foreign direct investment and building capacity across the […]

‘How we plan to create jobs, position Nigeria as major tourist hub’

A group of international tourism development partners, Kleber Group, has unveiled plans to position Nigeria as Africa’s leading tourism hub.

The initiative was unveiled during a press conference held Wednesday at Johnwood Hotel, Abuja.

The group said the initiative, which focuses on reshaping Nigeria’s global image, attracting foreign direct investment and building capacity across the hospitality and tourism value chain, aims at unlocking the largely untapped opportunity in the sector, while creating jobs and boosting national revenue.

Addressing journalists, the CEO of Kleber Group, Julia Kleber, said that Nigeria is a beautiful country with such a great potential, totally untapped for the tourism industry.

She said the initiative would leverage on the country’s rich cultural heritage, natural attractions and investment potential to drive economic growth.

According to her, Africa as a whole is still very unexplored when it comes to the tourism development, saying the industry has a huge potential in creating jobs and employment opportunities.

Julia said, “ It’s a peaceful industry and I think for especially Nigeria, there’s a huge potential.”

She added that through the initiative, Nigeria’s image can be boosted internationally for the benefit of the country.

She added, “The image of Nigeria is something that we can work on, highly promote it, educate the international market on what Nigeria is all about. Looking into all the different provinces and all the different cultures and all the different arts and music.”

She said that the group builds investor relations to bring product development, saying products need to be developed, demand needs to be driven.

Speaking earlier, Owoseni Samuel Olawale, the Lead Consultant of Sullam Travels and Tours, said that Kleber Group is a strategic partner, which is interested invest in tourism to boost the economy of the country using tourism as a driving tool.

Olawale said that the initiative revolves around reshaping the country’s economy and then bringing in foreign direct investments.

In his remarks, Bonaventure Onuorah, the Chairman KU Worldwide, who also hosted Kleber Group, said that youths in Nigeria will be the greatest beneficiaries of the initiative when it comes into effect.

According to Jeffrey Ademadu, Special Assistant on NGO/program manager to the First Lady of Rivers state, the initiative has the potential to create jobs at state level for the teeming Nigerian youth.