Maltina rolls out new bottles, to nourish 1m students

Maltina, a malt drink, has launched its new 25cl and 50cl PET bottle variants as part of a bold Back-to-School campaign themed “Nourishment Fit for You.” Speaking at the launch, Sarah Agha, Marketing Director of NB, stressed that the back-to-school tour is targeted to reach one million students nationwide. She described it as continuing a […]

Maltina, a malt drink, has launched its new 25cl and 50cl PET bottle variants as part of a bold Back-to-School campaign themed “Nourishment Fit for You.”

Speaking at the launch, Sarah Agha, Marketing Director of NB, stressed that the back-to-school tour is targeted to reach one million students nationwide.

She described it as continuing a legacy of impact that also lives in initiatives like the Maltina Teacher of the Year.

“For over 49 years, Maltina has been more than just a drink. It has been about sharing happiness, building moments, and fueling togetherness across generations. Now, as we enter our Golden Jubilee year, we are not only celebrating where we have come from but also deepening our promise for the future.  “Because happiness alone is not enough — it must also be nourished. That is the spirit behind our renewed focus: Nourishment Fit for You. We understand that every Nigeria’s life is unique, so we’ve made Maltina more accessible in pack sizes that fit every lifestyle: 25cl, 33cl, and 50cl PET bottles. Each one delivers true nourishment, and beyond innovation on shelves, we are expanding nourishment into communities,” she said.

 

 

 

Elohor Olumide-Awe, Portfolio Manager, Non-Alcoholic Drinks, NB PLC, highlighted the firm’s commitment to meeting consumer needs while driving meaningful impact.

 

 

 

“With the new 25cl and 50cl PET bottles, Maltina is stepping into that moment with solutions that fit. The 25cl provides children with the nourishment they need to excel in school, while the 50cl offers families and young people more of the Maltina they love.

 

 

 

“In furtherance of our commitment to impact, this school season, we will nourish one million students across Nigeria, ensuring they start the term energised and motivated to succeed because nourishment is not a moment but a journey, and every child deserves the energy to learn and succeed,” she said.