Meta launches SMEs tool on WhatsApp

Meta has launched ‘Facebook Business Coach’, an innovative way for Small-and Medium-sized Businesses (SMBs) operators in South Africa, Nigeria, and Kenya and other English speaking countries to learn more about how to grow their business online. Facebook Chairman and CEO, Mark Zuckerberg in October announced that Facebook has changed its corporate name to Meta.  Facebook […]

Meta has launched ‘Facebook Business Coach’, an innovative way for Small-and Medium-sized Businesses (SMBs) operators in South Africa, Nigeria, and Kenya and other English speaking countries to learn more about how to grow their business online.

Facebook Chairman and CEO, Mark Zuckerberg in October announced that Facebook has changed its corporate name to Meta. 

Facebook Business Coach available on WhatsApp, is a free-to-use, low data cost educational chatbot tool that users can interact with in a simple, conversational, and convenient way; giving SMBs access to automated, self-paced lessons that teach them how to establish a presence in today’s ever-evolving digital economy.

It also features step-by-step courses and tutorials as well as helpful infographics, videos, and audio clips while the WhatsApp bot provides SMBs with an easy way to quickly learn the basics and access more in-depth training as well as get officially certified with Meta Blueprint courses online.

Regional Director, Meta Africa Nunu Ntshingila said that information on building a brand on online platforms can be crucial in what sets a small business apart and drives success in today’s social-media-driven environment.