Nigerian Idol kicks off, retains judges

There is high expectation, excitement and glamour as the Nigerian Idol Season 8 comes alive, with Bigi promising “bountiful excitement” for the talent discovery show. To excite its good music-loving consumers and consolidate its contribution to the discovery of talented music stars, Bigi (Rite Foods), a soft drink manufacturer, has for the third time sponsored […]

There is high expectation, excitement and glamour as the Nigerian Idol Season 8 comes alive, with Bigi promising “bountiful excitement” for the talent discovery show.

To excite its good music-loving consumers and consolidate its contribution to the discovery of talented music stars, Bigi (Rite Foods), a soft drink manufacturer, has for the third time sponsored the Nigerian Idol starting on Sunday, April 23, 2023, on DStv and GOtv.

The Bigi-headlined Nigerian Idol Season 8 retains its previous season judges: multi-award-winning music icons, D’Banj, Simi and Obi Asika, to give the show a more exciting and engaging experience, while the renowned IK Osakioduwa returns as the host of the show.

The organisers said by analysing the trend, this year’s Nigerian Idol would showcase the incredible talents of young and energetic performers, as well as the stories and inspirations behind their talents.

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With stunning visuals and state-of-the-art sound, viewers would enjoy pop, rock, jazz and classical entertainment as if they are right there in the audience, experiencing the music first-hand.

Assistant Brand Manager of Bigi, Biola Aransiola, while speaking about the sponsorship, said, “Rite Foods is committed and always eager to support the discovery journey and promotion of talents as it is a chosen way of giving back to the consumers and resoundingly showing what the carbonated soft drink stands for – “Truly Nigerian: Proudly African”.