NIPR, PRNigeria to institute national PR awards

The Nigeria Institute of Public Relations (NIPR) has agreed to partner with Image Merchants Promotions Limited (IMPR), publishers of PRNigeria and Economic Confidential Magazine in instituting annual national public relations awards. The awards are to promote excellence in all spheres of life in Nigeria. The President and Chairman of Council of NIPR, Mallam Mukhtar Zubairu […]

The Nigeria Institute of Public Relations (NIPR) has agreed to partner with Image Merchants Promotions Limited (IMPR), publishers of PRNigeria and Economic Confidential Magazine in instituting annual national public relations awards.

The awards are to promote excellence in all spheres of life in Nigeria.

The President and Chairman of Council of NIPR, Mallam Mukhtar Zubairu Sirajo said the award will go a long way in celebrating outstanding contributions in the society.

Mallam Sirajo was speaking when he hosted in Abuja, the founder of PRNigeria, Yushau Shuaib and management of Image Merchants Promotions Limited over multiple international PR awards they won.

He further said that the feats of PRNigeria founder, Yushau Shuaib at the international PR forum were accolades which have made the country proud hence, the need to institute such awards at the national level to recognise the outstanding efforts of PR Practitioners.

He noted that tribe, geography, and religion sentiment have created a sharp division among diverse Nigerians, noting that introducing the national NIPR awards will inspire the younger generation to break away from the current negative narratives and return the country to its lost glory.

Earlier in his address at the occasion, the Executive Director and Editor-In-Chief of PRNigeria and Economic Confidential Ewache Ajefu had informed the NIPR top management on the achievements recorded by his organization and called for the mutual partnership to make the annual award a reality.

He used the occasion to introduce the award-wining writer and crisis communicator, Yushau Shuaib after reading his citation at the event.

Speaking briefly at the occasion, Shuaib pointed out that all the awards were on campaigns he executed for other organisations while he was on retirement from the public service before he was recently reinstated.

“I am short of words to explain the facts that those awards were garnered for PR programmes we initiated and executed for various agencies in security and intelligence sectors while I was on forceful retirement before my recent recall to the public service.

“But meanwhile, I have a firm conviction that PRNigeria and NIPR’s synergy will yield tremendous benefits and remarkable successes,” he said.