‘P-Square landed over N50m deal on new album’

They are also reportedly eyeing ways in which they will make it difficult for pirates to copy their work illegally. Speaking on phone to Weekend Magazine, Peter Okoye, one half of P-Square, said: “What we will do is that we strike a deal in Nigeria, go to Ghana and strike a deal, then to other […]

They are also reportedly eyeing ways in which they will make it difficult for pirates to copy their work illegally. Speaking on phone to Weekend Magazine, Peter Okoye, one half of P-Square, said: “What we will do is that we strike a deal in Nigeria, go to Ghana and strike a deal, then to other countries. That’s why you can never hear that we are having problems with any marketer. The album sold a million copies in four days and that’s just the audio. But what shocked us is that the day we released the videos, we printed just 1.5 million copies and everything sold on that day.”

The twins’ last album, ‘Game Over,’ was sold to T-Joe, a major Alaba marketer, for nationwide distribution for an alleged sum of N10m. The duo’s increasing fan base across Africa is probably responsible for the bump-up in their earning power, which was then-unheard of in the music industry.

Over a month ago, the twins unveiled a new video exclusively to MTV, which was shot in South Africa. The video, directed by manager-cum-elder brother, Jude is for the first single off the album, called ‘Danger’. The single is currently enjoying massive airplay on both radio channels and TV portals.

From attending Catholic school, St. Mulumba College, in Jos, the twins have released a smattering of albums which have spawned several hit singles, cementing their position as one of the most successful Nigerian music acts.