Pandemic-inspired shoe business expands reach
Bello Rukiat Oyebimpe has said she founded Ladies Shoe Zone in 2020 during the COVID-19 lockdown to make footwear more accessible to women through online platforms. She explained that the business was created at a time when movement restrictions pushed many people toward online shopping, adding that her aim was to provide women with a […]
Bello Rukiat Oyebimpe has said she founded Ladies Shoe Zone in 2020 during the COVID-19 lockdown to make footwear more accessible to women through online platforms.
She explained that the business was created at a time when movement restrictions pushed many people toward online shopping, adding that her aim was to provide women with a simple way to buy shoes without visiting physical stores.
Oyebimpe stated that the brand focuses on selling footwear meant for everyday use, noting that the products are designed to suit both work and social activities.
She added that her decisions are guided by her understanding of the daily lifestyle of Nigerian women.
She also said that although Ladies Shoe Zone currently operates strictly as a commercial business, she plans to introduce projects in the future that will support women, promote digital skills and encourage entrepreneurship among young people.
Oyebimpe noted that her work has been featured in national newspapers including Punch and Nigerian Tribune.
She added that while she has not yet received formal awards, she remains focused on growing the business and expanding its reach across Nigeria.