THE LAST GOOD BOOK I READ…App developer Mark Essien: ‘The Hard Thing About Hard Things’ by Ben Horowitz

“The book explains a lot about how start-ups work and most importantly, it helped me improve in my career,” says Mark Essien. This book by Ben Horowitz mirrors how start-up life will either kill you or make you stronger. It offers blunt advice on surviving the rough stuff start-up life pushes to young entrepreneurs as […]

THE LAST GOOD BOOK I READ…App developer Mark Essien: ‘The Hard Thing About Hard Things’ by Ben Horowitz
THE LAST GOOD BOOK I READ…App developer Mark Essien: ‘The Hard Thing About Hard Things’ by Ben Horowitz

“The book explains a lot about how start-ups work and most importantly, it helped me improve in my career,” says Mark Essien.
This book by Ben Horowitz mirrors how start-up life will either kill you or make you stronger. It offers blunt advice on surviving the rough stuff start-up life pushes to young entrepreneurs as challenges.
While many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. Ben Horowitz analyses the problems that confront leaders every day, sharing the insights he has gained developing, managing, selling, buying, investing in, and supervising technology companies. A lifelong rap fanatic, he amplifies business lessons with lyrics from his favourite songs, telling it straight about everything, from firing friends to poaching competitors, cultivating and sustaining a chief executive officer mentality, to knowing the right time to cash in.