Unicem wants application of right cement

The company’s Marketing Director, Mr Vipul Agrawal, at an enlightenment forum organized for masons, block makers and the company’s customers to share information on cement product application, said wrong application of cement and professional misconduct is responsible for building collapse in the country. According to  Mr. Vipul Agrawal, “Our objective of the forum is to reinforce […]

The company’s Marketing Director, Mr Vipul Agrawal, at an enlightenment forum organized for masons, block makers and the company’s customers to share information on cement product application, said wrong application of cement and professional misconduct is responsible for building collapse in the country.
 According to  Mr. Vipul Agrawal, “Our objective of the forum is to reinforce good service, product quality and strengthen relationship with our customers and enlightened building and civil engineers on the best application of cement. This event is one way through which we engage our customers and part of our strategy to reach 5000 end users this year with information on product application as well as strengthening our partnerships in the South-South and South-east regions”.
He said the event is part of the on-going training of block makers, artisans and masons and engagement of the company’s business partners.
The Marketing Director added that the company has been engaging its customers since inception and will continue to reach out to its partners as a way to meet their expectations.